story
Meet Frank, the co-founder & managing director of Good Noze pet food. After obtaining his honours degree at Massey University, Frank has been a practising animal health nutritionist for the past 30 years.
It was during this time he noticed a growing trend in pets developing food allergies, itchy skin conditions and other health issues. He realised that there was a need for delicious, natural nutritious pet food without the additives, to provide a healthy, balanced and complete diet to pets with discerning tastes.
Frank gave himself the challenge to produce a premium range of 100% natural food for pets, which would mimic the diet they would eat in the wild. Good Noze uses no preservatives or additional taste enhancers, using only the best New Zealand ingredients available. From the farm to the Waikato based freeze drying factory, Good Noze has deep New Zealand roots and makes no compromises on quality.
Why the name of
Many of you would ask " Why the name of GoodNoze?"
Simple! It is recognizing the superpowers that pets possess when it comes to the sense of smell. They sniff everything to learn about the environment and identify their prey and food. When it comes to meal time, their smell tells them more about what they are eating than his taste buds. We are confident that they will not turn their nose up on our GoodNoze recipes!
